Public Relations is an often confused field. Many think PR is just publicity. Whilst we can definitely help you with media and publicity, true PR campaigns are much more complex than this.
We can help in a number of ways. We can help you with campaign planning – this can cover a variety of areas.
We can help with:
Idea Development –
Message Development & Refinement –
Identifying Target Audiences –
Strategy & Tactic Planning –
Campaign Tracking & Results Measurement –
We can help you develop your campaign plans and then hand the plan over to you. Should you require help implementing your plan, or aspects of your plan, then we can help here too.
In terms of Campaign Tactics here are examples of some of the tactics we may help you implement. Please note that this list is not exhaustive:
Publicity –
Government Relations & Lobbying –
Events –
Guerilla Marketing Tactics –
Online & Social Media –
Some reasons you may look at a campaign include lobbying, membership engagement and recruitment, fundraising and increased sales.